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Holidays in the countryside

Parks Make Places

When most people think about holiday parks, they picture family breaks, relaxing lodges, and memorable adventures outdoors. But there’s another side to the story — one that’s making a real difference in communities across the UK.

Holiday parks are supporting local areas in countless ways: protecting wildlife, improving green spaces, fundraising for charities, supporting independent businesses, and creating places where people can connect and come together.

From community events and volunteering projects to conservation work and local partnerships, these efforts all contribute to something much bigger — helping people and places flourish.

The Parks Make Places campaign shines a light on the positive impact holiday parks have beyond tourism, celebrating the stories, projects, and people helping shape stronger communities for the future.

A new generation of park entrepreneurs

Parks are purpose-driven businesses, led by forward-thinking entrepreneurs who understand that social value and financial sustainability go hand in hand. By investing in their local areas, supporting jobs, and leading on environmental initiatives, these business owners are shaping a stronger future for UK communities.

  • The parks industry supports over 226,000 full-time jobs across the UK, underpinning local employment.
  • The sector contributes £7.2 billion in Gross Value Added (GVA) to the UK economy each year.
  • Parks play a key role in rural sustainability, with many providing essential infrastructure and funding local services.
  • Holiday parks alone generate £12.2 billion in visitor spending annually, driving regional economies and supporting hospitality, retail, and leisure industries.

Parks Make Places - Case Studies

Arden-Parks-2

Arden Parks: Building Community Connections

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Red Deer Village: Community Support in Action

 Ceremonial start of construction of the Paddocks, Warfield Park. Comm by Michael Hardware, Chelgate

Warfield Park: A Living Part of Community Life

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Clifton Park: A New Home for Community Spirit

 Rickwood-Park-supporting-Dorking-Foodbank

Rickwood Park: Supporting Local Families

Frequently Asked Questions

The Parks Make Places campaign is a nationwide initiative that showcases the real-world impact of holiday and residential parks in the UK. It celebrates the role they play in strengthening communities, supporting sustainability, and powering the economy.